Enter a domain and, if you like, the service you want to win. In about a minute you'll see the traffic the site captures today, the whole keyword market around it, who owns that market, and exactly what's still up for grabs.
Projected from Google's click-through rate at each ranking position, applied to every search in this market. Pick a scenario.
Each bubble is a real search, sized by what its clicks are worth and grouped by topic. Bright ones are yours. Dark ones are traffic someone else is getting.
The market grouped into topics, ranked by the click value you're not getting.
Sorted by the value you'd gain reaching the top 3. Striking distance means you already rank 4–20 and a push gets you there fastest.
Same market, three snapshots. Every number comes from the click-through curve applied to the searches above.
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